copywriter | brand builder | strategist
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STANTON HOUSE

A Boutique
Borderland Hotel

Bridging El Paso, Texas and Juarez, Mexico, Stanton House’s updated identity elevates borderland boutique hospitality to international intrigue. With forty-two carefully curated rooms, Stanton House artfully exceeds the discerning standards of the Design Hotels Collection. As a result, this unique stay is now proudly presented in its catalogue of premium experiences as a true 1 of 1 original.

WE APPLIED OUR BRAND NARRATIVE AND IDENTITY TO A HOSPITALITY EXPERIENCE, SIGNAGE, FULL WEBSITE, AND SOCIAL RELAUNCH



SCOPE:
AUDIT/DISCOVERY, BRAND CONCEPT AND IDENTITY, VOICE STRATEGY, BRAND PERSONALITY DEVELOPMENT,
BRAND GUIDELINES, COPY WRITING, ASSET DEVELOPMENT, SOCIAL RELAUNCH, FULL WEBSITE, BROCHURE